F & I Development
F & I profit improvement has become a focus for today’s dealership due to shrinking margins on vehicle sales. In order to achieve profit improvement goals, F & I training and development is a critical component. At Paragon, we take dealership training very seriously because we are committed to help our dealers achieve F & I financial performance improvement. With an experienced staff of trainers, we provide on-going classroom and in-dealership training.
Training offered by Paragon covers:
• F&I Menu Selling and Presentation
• Product features and benefits
• Desking the deal
• Sales training
• Phone Skills
• Service Manager/Advisor
As your F&I partner, Paragon is committed to helping your staff become more effective with the products that we provide, improving F&I penetration and back-end gross.
Paragon Dealer Services trainers have extensive experience in automotive sales and the art of the road to the sale. Let our experienced trainers improve your top line sales with the following courses:
• Mastering the basics – the logical steps of the sale
• How to make the best first impression
• The secret to selling in your walk-around
• Turn price questions and objections into a selling advantage
• How to use service to help you sell more
• Getting the sales force trained to up-sell F&I products
• The secrets of winning the negotiation – every time
Phone Skills Training
Improve your sales by having trained phone personnel. Let Paragon Dealer Services trainers make the difference with your phone selling results.
• Train phone personnel in getting customers in the store
• Develop standardized messages to communicate with customers
• Phone methods to comfort the caller and convert to long-term customer
• Create follow-up process to assure that customers are scheduled
Paragon Dealer Services trainers have extensive experience managing the Service Department and training advisors and Managers. Increase Service Sales and customer satisfaction with a more knowledgeable and motivated Service Department.
• Training Series for F&I, Sales Floor, Sales Desk, Service Drive
• Designed to drive new ideas and methods for sales improvement
• F&I product penetration improvement
• Customer Service Improvement
• Up-sell opportunities maximized
• Conducted locally at the dealership or off-site